News from TWS Business:In 1966 K-Swiss, based in Westlake Village, California, turned the footwear industry on its head when it introduced the first all leather tennis shoe. Now, the publicly traded company is hoping to leverage its 43 years of experience in the game to launch into the skateboard industry.
K-Swiss has hired pro skater Greg Lutzka on as its new creative director of skate, to oversee the development of the division and its initial Spring 2010 line, as well as helping the brand bridge skate’s notoriously high bastions for outsiders.
从今天起滑板鞋又多了一个选择K-SWISS,没错,就是商场里到处都是的那个牌子,虽然之前就有新闻说Greg Lutzka去了K-Swiss,但是一直不见K-Swiss的官方消息.今天终于得到了证实.你们会买K-Swiss的板鞋么?它即不想纯正滑板鞋品牌那么血统纯正,专业,又不像Nike, Adidas那么有钱可以砸,那么它的胜算在哪里呢?让我们拭目以待.
Brian
Such a load of crap