2月3日–6日，来自全球109个国家和地区的81,000多名观众参观了位于德国慕尼黑的ISPO MUNICH展会，参观人数比上届展会增长了4%。其中66%为国际观众，意大利、奥地利、瑞士和英国是观众来源最多的4个国家。慕尼黑国际博览集团总裁 兼首席执行官Klaus Dittrich先生强调：“本届展会欧洲和亚洲市场的观众增量最大。我们为西班牙观众的强势回归，并重新跻身观众最多的10个国家感到无比高兴。”
Approximately 81,000 business professionals from 109 countries visited ISPO Munich 2013 from Feb. 3-6. This represents four percent more than in 2012. Sixty-six percent of the visitors hailed from abroad, the majority from Italy, Austria, Switzerland, France and Great Britain, according to an article published on SportsOneSource.com:
“We experienced the strongest increase from Europe and Asia,” said Klaus Dittrich, chairman and CEO of Messe München International. We were extremely pleased that Spain has rejoined the list of winners and made the jump back into the top ten countries.”
参展商数量方面，ISPO MUNICH也获得了明显增长：来自52个国家的2,481家展商参展（上届为51个国家、2,344家展商）。净展示面积扩大了430平米，达到 103,220平米，创下所有同类展会中的新记录，并再一次证明了ISPO MUNICH全球运动行业领先商贸平台的地位。
On the exhibitor side ISPO Munich also experienced new growth: 2,481 exhibitors from 52 countries (prior year: 2,344/51) presented their latest products. The net exhibit space increased by 430 square meters to 103,220 square meters total. That’s equal to about 1.4 million square feet, or about 3.5 times the area leased for the Outdoor Retailer Winter Market in Salt Lake City.
为期4天的展会获得了观众的极高评价。100%的观众给予了ISPO MUNICH 2013展会好至极好的反馈。2012年运动零售行业的复苏，尤其是运动健康市场的迅速扩大，带来了行业对未来发展的信心。在展会第三天的第二届ISPO运动健康论坛，这一点被再次证明。
The atmosphere was very positive during the four event days. About 74 percent of the visitors rated ISPO Munich 2013 as excellent to very good, another 24 percent rated the show as good. The positive results in 2012 for sports retail in particular created an upbeat outlook for the future.
One of the primary reasons for this progress is that sports have gained relevance in the health market. The 2nd ISPO Health Forum, held on Feb. 5th at the International Congress Center Munich (ICM), confirmed this.
45%的观众预测未来一年内，ISPO MUNICH将在运动行业内变得越来越重要，50%的观众认为展会将继续保持行业重要地位。ISPO推出的全新服务，也获得了广泛认可。ISPO CONNECT在线系统让展商和观众联系更紧密，沟通更简单；ISPO AWARD已成为运动行业的品质标识；ISPO Academy的各种论坛也让业内人士获益良多。Klaus Dittrich对此表示非常高兴：“良好的开端让我们对未来更有信心。ISPO的目标是成为运动行业全年无休的全方位服务平台，我们不仅提供运动展会， 更聚集全世界行业专家，为全球运动行业发展提供支持。”
“This allows us to face the future with confidence,” said Dittrich. “Our goal is a strong, further development as a year-round full-service provider for the sports industry, to network expertise from all over the world throughout the year, and actively endorse developments and trends in the sports business.”
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