2015-05-23 09:05 / / GLOBAL VIDEO

PROCESS NEW BALANCE NUMERIC'S "SUNLAND"

nb sunland
New Balance发布新片Sunland的背后视频,那长达一分多钟一气呵成的镜头原来是摄影师们通过剪辑将其拼在一起,而这项工程的复杂程度也是相当高,不仅要考虑转场和动作,还有天气等元素的影响,New Balance摄影师现在就来给你解读镜头背后的故事。
There's a mindset today, especially in America, whereupon doing things the easy way is doing things the best way. Everyone who's left skin on the concrete or blood on the stairs, or limped to the car after trying a trick for two hours, knows this to be untrue. There is no easy way when trying to accomplish the impossible, but there is always, always, always a process to getting what it is you want so badly. Russell Houghten and the New Balance Numeric team put in hours upon hours of work on their latest video project, "Sunland". It looked like it was one single take with a bunch of crazy shots and tricks. But was it? This is the Process of how that video was made. - sb

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