美国运动鞋品牌 K-Swiss 昨天宣布收购 One Distribution旗下包括 Supra 和 Kr3w Denim Co. 的两个品牌 ，并任命前 Reebok、No Fear 和 adidas 高层 Robert “Cape” Capener 出任 Supra 和 Kr3W 品牌负责人。
American sneaker manufacturer K-Swiss has acquired One Distribution, a leading distributor of skate-inspired apparel and owner of both Supra and Kr3w Denim Co. K-Swiss Global Brands (KSGB) today announced the purchase publicly and revealed that Robert ‘Cape’ Capener, who has previously held senior positions at Reebok, No Fear and adidas, will be the new Brand President of both Supra and Kr3W.
K-Swiss Global Brands 总裁兼 CEO Larry Remington 针对收购事宜表示：SUPRA 和 KR3W 符合我们追求的一些特质：经典、强烈的品牌意识、产品革新以及长远的国际成长机会。
KSGB President and CEO Larry Remington has spoken on the acquisition, claiming that “SUPRA and KR3W are brands that meet the distinctions we are looking for in our portfolio: authenticity, strong brand awareness, a track record of product innovation and opportunities for long-term, global growth.”
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